Maghfira AuliaExperience
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Hi, I'm Maghfira

Marketing & Brand Activation Professional

  • 15+Campaigns
  • 200K+Audience Reached
  • IDR 50B+Potential Pipeline
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Field-built marketing

Who I am

Jakarta · Indonesia

Field-built marketing

Learning Marketingby Doing It.

I'm a marketing and brand activation specialist who enjoys being involved in the full process, from planning and coordination to execution and evaluation.

Currently studying Digital Communication and Media at IPB University, I've worked on more than 15 B2B and B2C campaigns and events, helping brands reach over 200,000 targeted accounts. Most of what I know came from working directly with teams, partners, vendors, and participants while handling deadlines and unexpected changes along the way. These experiences shaped my interest in marketing, brand activation, and campaign execution.

200K+

Audience reached

15+

Campaigns executed

B2B + B2C

Campaign experience

Curated experience

Selected work,
unpacked.

01 — 04

Experience, education, achievements, and tools.

Selected experience

Built inside the process.

2024 — Present

The problems I like solving sit at the intersection of people, partnerships, and performance.

I care about the follow-through—the reporting, lead qualification, and post-event math—as much as the on-ground execution.

How I work

Strategy only matters when it moves.

I like being involved from the first plan to the final report. I help shape the campaign, coordinate the people involved, manage the execution, and review the results afterward.

  1. 01

    Set the direction

    Understand the audience, goal, partners, timeline, and how success will be measured.

  2. 02

    Run the project

    Turn the plan into campaigns, brand activations, launches, or events while keeping the team and stakeholders aligned.

  3. 03

    Review the results

    Track performance, summarize what happened, and identify what can be improved next.